Maison Kitsuné • SK-II

Marking SK-II’s first-ever brand collaboration, we partnered with Maison Kitsuné to introduce Charge Up Your Beauty — a festive concept that reframed our limited-edition offering as more than a gift. It became a source of energy, confidence, and readiness for the hectic festive season ahead.

Blending SK-II’s science-led beauty with Maison Kitsuné’s cultural cool, the collaboration injected fresh momentum into SK-II’s festive expression. Empowering audiences to recharge, reset, and step into the celebrations at their best, expanding SK-II’s festive expression through a new cultural lens.